
About Us

Our Beginning
It all began in 2017 when I stumbled upon a book called ‘The body keeps the score’ by Bessel van der Kolk, where I discovered the intriguing methods of Wim Hof and his deliberate cold exposure techniques.
Curiosity got the better of me, and I decided to personally experiment with cold showers as a means to challenge myself and develop mental fortitude. However, I soon encountered a frustrating obstacle – the inconsistency of water temperatures, especially during the warmer months. It was then that I realized the need for a more immersive and impactful cold plunge experience.
I delved deeper into deliberate cold exposure and witnessed firsthand their astonishing benefits. Not only did cold therapy enhance my athletic performance and accelerate my recovery, but it also provided relief from mood swings that used to plague me. I became a true believer, and my passion for its physical and mental benefits ignited a desire to share it with others.
Recognizing that access to reliable cold plunge facilities was limited, especially in gyms and fitness studios, I founded Aqua Vita Labs. My mission was clear: to provide individuals with an affordable, durable, and portable solution for regular cold plunges in the comfort of their own homes.